Monday, January 24, 2011

Social Media Campaigns

Personally I am a fan of ad's that use social networking sites like Facebook and Youtube to promote their ideas and products because it changes things up. I'm all for change, especially when it comes to seeing an advertisement. Americans are blasted with thousands of images everyday so whenever a company can mix things up to present their ideas differently, I say go for it! My favorite example of an internet company who utilizes every possible outlet is Threadless a very awesome t-shirt company where the basic democratic system it operates from relies on people to submit designs, then other people vote on those designs, and whatever shirts are voted 5 and a $Buy$ (0-5 scale) wins and gets printed for a limited time. Not to mention the designers win up to $2,500, which makes the competition worth the while for all involved because it makes designers design harder, thusly making the shirts awesome and awesomer. (it's a blog, mistakes will be made!) Threadless's ad's can be seen throughout the internet on sites such as Facebook and the like.

Here's my favorite shirt design by Sebastien Heintz

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