Wednesday, January 19, 2011

Favorite Ad Campaign

My personal favorite ad campaign is from a Chipotle radio marketing campaign in which two guys compose one minute short songs about burritos. The lyrics are witty and catchy like in the song "Life is Burritoful" with a chorus of "Life is burritoful, life is fajitaful, everything's keen with rice and some beans, life's okie dokie, getting down at Chipotle. Chipotle will brighten your day!" It's just a nice and clean ad, no pressure, everything is "keen" as they say and that's what I really like about it. It's not a high priced, flashy, and expensive ad, it's just a good old toe-tappin tune can sing along with and that is very appealing to me. My other favorite songs lyrics make no sense but it doesn't really matter;

"Burritos make you crazy
Burritos get you high
Burritos make you happy and you don’t know why

They full of rice and beans
They can set your sould free
They’re almost as good as swimming with manatee

But why would you even go swimming in a no wake zone
When you can have a nice burrito right here at home
So go swimming if you want to with or without a manatee
don’t forget the best burritos come from chipotle
the best burritos come from chipotle
the best burritos come from chipotle

You can go swimming if you want to with or without a manatee
don’t forget the best burritos come from chipotle"

Now who doesn't love a fun song about burritos and manatees?






1 comment:

  1. Very funny. Had not heard any of these. "You can choose to have a sex change but you cant do it twice." Pretty edgy stuff...

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